Lawyers and social networks – playing with numbers
Author: Linda MooreIn September last year (2008) CCH asked professionals across the Asia Pacific what they thought of Web 2.0 – you can read the full report here. One of the questions we asked was what professionals thought about the value of particular social networks.
Here are the results for legal professionals who use social networks for work purposes at least once a week.
Last year, Facebook was seen to be more useful to social network-savvy lawyers than LinkedIn, although 50% did believe it was useful. How about legal professionals in general, not just those who are already using social networks?
Unsurprisingly the numbers are much lower, and there is a clear perception that a network specifically for lawyers would be more useful than LinkedIn or Facebook. Of course, some of our respondents may not have been familiar with LinkedIn and therefore underestimated its potential relevance.
Now what is particularly interesting is that we conducted this survey in September, and since then the number of people from the legal industry registered on LinkedIn has doubled from 406,000 to 840,000 (numbers from Stem Legal’s Law Firm Web Strategy Blog). It would be interesting to see if many of our respondents who originally expressed little interest in LinkedIn have changed their minds.
Tags: legal professionals, LinkedIn, Professionals and Web 2.0, Social Networks
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June 6th, 2010 at 12:15 pm
A great Law firm should dedicate their company in providing professional legal services to individuals and businesses of all sizes at the same time in an array of areas. Ensuring the firm covers a wide range of cases involving all levels of complexity is essential to legal success.